Category Archives: Direct Mail Services

the 21st Century Postal Service Act of 2012

The US Senate voted 62-37 yesterday to pass S. 1789 (as amended), the 21st Century Postal Service Act of 2012, as amended. Sixty votes were needed to pass the bill. About S. 1789 S. 1789, as amended, works to refund … Continue reading

Posted in Casino Direct Mail, Direct Mail Services, Direct Mailing, US Mail Tracking | Leave a comment

Boost Creative Services from CSG Direct Mail

Today I have the pleasure of introducing you to one of our dynamic creative design vendor-partners. CSG Direct Mail has more Boost than ever. Boost is a creative partner for everything over-the-top, effective and impressive. Boost Creative is a top … Continue reading

Posted in Casino Direct Marketing, Casino Marketing, Direct Mail Services, Direct Mailing | Tagged , , , , , , , , , | Leave a comment

How to Get Your Direct Mail Opened

Direct-mail is one of the most powerful marketing tools a casino has!   Getting the highest direct mail response should be the goal but there is usually a lot of pressure to keep the costs down. These can be conflicting goals. … Continue reading

Posted in Casino Direct Mail, Casino Marketing, Direct Mail Services, Direct Mailing, US Mail Tracking | Tagged , , , , , , , | 2 Comments

Increase Direct Mail Response Rates By Learning To Fish With The Right Bait

I was invited to a charity fishing derby and was excited to go. It was a local fundraiser where every fish we caught and released earned a bonus for the charity. I wanted to catch lots of fish, so I … Continue reading

Posted in Database Marketing, Direct Mail Services, Direct Mailing | Tagged , , , , , , , | Leave a comment

US Mail Tracking systems at CSG Direct Mail

Our proprietary US Mail Tracking systems have successfully tracked over 45 million pieces of direct mail advertising through the US mailstream online, in real time. That’s 45 million pieces followed across the country individually, like you do packages. Using our … Continue reading

Posted in Direct Mail Services, Direct Mailing, US Mail Tracking | Tagged , , , | Leave a comment

9 Digital Presses and Personalized Digital Books

Well the final 3 new digital presses are almost completely installed.  Special thanks goes out to our electrical teams and contractors for the building modifications and the massive grid of wires, power and network cabling. We have been waiting with … Continue reading

Posted in Casino Direct Marketing, Casino Marketing, Database Marketing, Direct Mail Services, Variable Data Printing | Tagged , , | 2 Comments

CSG Direct Mail and Mailing Lists

One of the most effective innovations provided by the USPS has been access to all National Change of Address (NCOA) records to update your mailing list. Unfortunately you have to twist some companies arms to do this service for you. … Continue reading

Posted in Casino Direct Mail, Database Marketing, Direct Mail Services, Direct Mailing | Tagged , , , , | Leave a comment

Mobile Commerce and Personalization Promotion Update

Additional Information on the Mobile Commerce and Personalization Summer 2012 Promotion: A Notice of Price Adjustment was filed with the Postal Regulatory Commission (PRC) on February 21, 2012, and the promotion is still pending PRC approval. Building upon last summers … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , , , , | Leave a comment

Direct mail marketing with CSG direct mail

Direct Mailing Innovations and the best Variable Data Printing from CSG Direct Mail get you Better Results Fast. Find out how our newest innovations and decades of proven results make us the direct mailing services partner and variable data specialists … Continue reading

Posted in Direct Mail Services, Direct Mailing | Tagged , , , , | 1 Comment

New iPads coming with USPS Confirm

Well the new iPads are coming.  We’re still not sure if they are the iPad3 or iPad HD but the biggest bragging points are the Retina Display, faster processor and 4G connection speeds with Verizon and AT&T. One of our … Continue reading

Posted in Database Marketing, Direct Mail Services, US Mail Tracking | Tagged , , , | Leave a comment